Welcome to Part 1 of our series about niche marketing! What is Niche Marketing? The word “niche” is defined as: “A special area of demand for a product or service“. “Marketing” is defined as: “The opportunity to buy or sell“. If you put the two words together, niche marketing means buying or selling a product…
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For many people, the ability to create an exciting information product and earn a good living (or perhaps get rich) while sitting in a comfy chair in front of their computers is the ultimate dream. Never again will they be forced to deal with annoying rush-hour traffic or an overbearing boss who has never been happy…
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Niche marketing, at its best, helps solve the real problems that real people go through every day. If you can find a product or service to promote in a niche market that will help people solve their problems, you can create a profitable site and quickly build a long list of potential customers. The things…
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You can have a niche marketing site that just isn’t producing sales for you at the rate you had hoped it would be, or maybe it isn’t making any income for you at all. It could be that you haven’t understood that what you are selling is, in fact, a niche market product. You might need…
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