Niche marketing is about specialization, focus and creativity. It’s about seeing opportunity where others see nothing but failure. Niche marketing means having a large number of ideal customers that you can reach with good service and a sound product or service.
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Comparing niche marketing and the Internet marketing niche is like comparing apples to oranges. Both apples and oranges are fruits. Niche marketing and internet niche marketing are two forms of internet marketing, but as different as apples are oranges. The term “niche marketing” means selling a specific product to a particular type of buyer. There…
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It’s a terrible and cruel truth of life that big companies have unlimited resources to market and sell their goods. In contrast, smaller companies have advertising budgets that are so meager that they can’t possibly match the amount big companies spend on paper clips in a month. In any case, it’s impossible to compete with…
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